marketing 101

Marketing 101 for Pilates, Fitness, Yoga Teachers - 17 Sept 2014

Marketing 101 for Pilates, Fitness, Yoga Teachers - a 3-part workshop series led by Lynda Lippin that will teach you how to increase your value in a very crowded marketplace.

Episode 1 - Teaching Out of Your Comfort Zone

Wednesday September 17, 3-4:30pm at Real Pilates, 177 Duane Street, New York, NY 10013

The pilates, fitness, and yoga markets have enjoyed unprecedented growth over the past decade, which is a wonderful thing!
But now, as trainers, we are facing more competition within our industry. And with clearer certification pathways, there are more certified trainers on the market now than ever.
  • How can you distinguish yourself in this crowded marketplace?
  • How can you make more money, increase your quality client base, and shine in your field?
  • Have you dreamed about working overseas?
  • Wonder what skill set you need to have to land a great job inside or outside of the US?
  • And finally, have you ever wondered how to attract and maintain steady, standing, high income clients?

Learn how in this 3 part Workshop series. Each month I will take on an important aspect of business and marketing for personal trainers, pilates, and yoga teachers.

I just received this email from Pilates Teacher Lenny Reisner, who took this workshop series in the Spring. Note that he didn't even have a website before taking the workshops.

Hi Lynda

Hope all is well with you.  I met my income goal for the first time and am only looking up.  I owe thanks to you for your guidance in those workshops.

Best Lenny

Would you like to meet your income goals? Be busier? Have better clients?

If this is your first time visiting Real Pilates, use code LLGIFT at checkout and you will receive a lovely welcome gift when you check in!

This month I discuss travel - teaching outside of your studio or gym, outside of your city, and even outside of your country!

As someone who taught at the A-list Parrot Cay resort for 4 years, and who recruits trainers for high-end spas overseas, I have some great insight into what they are looking for and how to build your skill set enough to join that league.

See you there!

Episode 1 - Teaching Out of Your Comfort Zone
Wednesday, September 17, 3:00 – 5:00pm
There is a lot of call for trainers who will travel. This travel can be domestic or international, and includes subbing in other studios or in hotels/resorts, making outcalls of any kind (to hotels, private homes, or to train an entire family), picking up traveling clients or short-term residents, and traveling with a client.  We will also discuss how to find overseas positions, including issues regarding work visas, relocation, temp work, and the dangers of “working fitness vacations”.

Marketing 101 for Trainers Part 3 - June 25, 2014

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Marketing 101 for Trainers, Episode 3 –  Elevate Yourself In Any Studio

Wednesday, June 25, 3:00 – 4:30pm
at
Alycea Ungaro's Real Pilates
177 Duane Street
New York, NY 10038
212-477-6499
There are so many new Pilates teachers on the market right now that it is important to elevate yourself from the rest while still maintaining good teacher and studio relations.
How do you become a busy teacher in a crowded studio? How can you be a valuable team member while also promoting yourself?
Next Wednesday I will show you how to make yourself shine in any studio through social media, referrals, sharing, and setting a great example for others.
I will explain the importance of various social media channels (Facebook, Twitter, LinkedIn, Pinterest, Instagram) and how to properly use them to help yourself and the studio(s) or gym(s) where you teach.
Sign up for Marketing 101 for Trainers Part 3. 90 minutes. $45.

Marketing 101 for Trainers Part 1 - April 30, 2014

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Marketing 101 for Trainers is a 3-part workshop series led by Lynda Lippin that will teach you how to increase your value in a very crowded fitness marketplace.

The pilates and fitness market has enjoyed unprecedented growth over the past decade, which is a wonderful thing!
But now, as trainers, we are facing more competition within our industry. And with clearer certification pathways, there are more certified trainers on the market now than ever.
  • How can you distinguish yourself in this crowded marketplace?
  • How can you make more money, increase your quality client base, and shine in your field?
  • Have you dreamed about working overseas?
  • Wonder what skill set you need to have to land a great job inside or outside of the US?
  • And finally, have you ever wondered how to attract and maintain steady, standing, high income clients?

Learn how in this 3 part Workshop series, where each month at Real Pilates Lynda will take on an important aspect of business and marketing for personal trainers and pilates teachers.

If this is your first time visiting Real Pilates, use code LLGIFT at checkout and you will receive a lovely welcome gift when you check in!

Episode 1 - Teaching Out of Your Comfort Zone
Wednesday, April 30, 3:00 – 4:30pm
There is a lot of call for trainers who will travel. This travel can be domestic or international, and includes subbing in other studios or in hotels/resorts, making outcalls of any kind (to hotels, private homes, or to train ann entire family), picking up traveling clients or short-term residents, and traveling with a client.  We will also discuss how to find overseas positions, including issues regarding work visas, relocation, temp work, and the dangers of “working fitness vacations”.